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Marche di Charme
Start date: Jun 1, 2015, End date: May 31, 2017 PROJECT  FINISHED 

'Marche di Charme ' wants to take advantage of the three-year program of development about Marche’s tourism. It underlines that so far the destination Marche has been on the market thanks to its portfolio of value tourist attractions, but it will be necessary to stimulate the ability of operators to develop an adequate tourist offer. The tourism industry is not up to a sector of strategic importance that need suitable management methods managerial methods. Only the mastery of suitable competencies will create a quality, innovative and competitive offer, able to produce positive impact on employment in the long run. In this framework, the project is born from a new network of schools (ITC ‘CESARE BATTISTI’ , Fano ; IIS ‘LUIGI DONATI’ , Fossombrone; - IIS ‘NEBBIA-EINSTEIN’ , Loreto; ITCG ‘PIETRO CUPPARI’ , Jesi - IIS ‘ FILELFO’ , Tolentino) wishing to test ways of territorial and international cooperation about the development of staff and learners competences. The beneficiaries of biennial learners mobility are 130 students attending the fourth and fifth classes of the following fields of study: Economic, Social, Food and Wine, Hospitality and Tourism. Mobility will last five weeks, and will be placed within an educational path that aims to develop: - linguistic knowledge; - professional and transversal competences, required to operators of the tourism industry; - the sense of European citizenship and intercultural openness ; - self-knowledge through processes of self-analysis and strengthening of personality thanks to the management of new situations that require flexibility, responsibility and problem solving attitude. ECVET methodologies will be used for assessing learning outcomes in apprenticeship. The project will involve 10 staff members too. Mobility will last two weeks and will aim: to promote -through exchange and sharing of experiences- teaching methodologies useful to internationalize the curriculum of the students; to create the foundation for future exchanges and activities among Italian schools and Italian and foreign partners and companies; to collect information about the different dual systems; strengthen language competences and project management skills to develop further opportunities for mobility. The selected countries of destination are Czech Republic, UK, Spain, France, Germany. They refer to different cultural and tourist contexts, offering the possibility of a complex reflection by participants. This reflection will be reported and then transferred after the return, both in schools net and among the consortium partners. As for the impact, the project can develop its effects within a territorial framework that is mature to welcome the strengthening of skills of young people into account of: - the consolidation of other economic sectors; - the dissemination of knowledge that operate within partnerships and networks is the only winning option for businesses and professionals in the territory. This also allowed the identification of suitable Consortium partners to provide guidance with complementary points of view on the real needs of the area and training needs in the tourism sector: intermediary bodies ( Camera di Commercio e Provincia di Pesaro Urbino, Fano Solidale); entities active in the field of initial and lifelong training of young people and entrepreneurs in trade, tourism and services sectors (Formaconf - Consortium for Training and Employment, sponsored by Confcommercio Pesaro Urbino); companies operating in consulting, strategy and training of SMEs (Sida Group); local media (We Mondo TV, operating within the associational galaxy MIlleVoci, promoting interculturalism).
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