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European Linguistic Standard for Professionals in Tourism 2.0

About 20 years ago a group of professionals from organisations of 6 European countries came together to create, for the tourism industry, an innovative general standard for L2 teaching and learning materials. The name of the project was ESB (co-financed by the EU), and the outcomes of the project were awarded with the EU Label in 2001.Some years later the ESB-Group, together with new partners, started the SLEST project, again in the field of tourism and co-financed by the EU. And also this time it was awarded with the EU Label in 2007. In the meantime, ESB and SLEST have been fused into the SLEST group (see also www.slest-tourism.org), recently adding to it Turkey as a new partner country (right now the core group consists of partners from ES, DE, UK, IT, and TR). 20 years are a long time, things are changing rapidly, and the same is true for education, including language learning. E-learning, with the development of digital media and digital information transfer, storage and communication methods, and u(biquitous)-learning have been introduced. This learning environment is a situation or setting of pervasive or omnipresent education or learning = learning at any time and any place – something which 20 years ago was virtually impossible, especially because of lack of tecnical possibilities. The student's access to education became even more flexible, personal and persistent, with the general possibility to remove many of the physical constraints of traditional learning.Times changed, so the SLEST group had to do the same. With this project we transferred existing SLEST courseware to ULE, updated and adapted some of the present SLEST materials for CEFR levels A2 and B1 (and, as far as needed, for B2) for different professions in tourism (hotel, travel agencies, restaurants, tour operators) creating E- and U-Learning Materials (ULM), which were defined as learning materials that may also have been transferred to mobile devices via cable or wireless and be operated in these mobile devices. These materials could be videos, audios, or any kind of learning materials. Furthermore we increased the number of partner countries by including Greece, so very important in the tourism sector in Europe. The technology enhanced learning which plays the leading role in our project came to meet important needs of the learners, as we were convinced that this was a major challenge in an information-rich world, in order to make L2-material available at the right time and in the right way to people who work in tourism, shifting in this way the classroom from a traditional to a non-traditional context.
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