Archive of European Projects

Die Künstlerbrille - Wie Künstler an ihre Arbeit herangehen und was Akteure aus Bildung/Wirtschaft/Gesellschaft von ihnen lernen können.
Start date: 01 Sep 2014, End date: 28 Feb 2017 PROJECT  FINISHED 

The „Artists’ Glasses“ examines and shows what professionals out of education/economy/society can learn from artists and their view and way of working. Professionals are permanently facing new challenges in their daily work. They need creativity and courage because old patterns of thinking cease to exist and new solutions are required. The “Artists’ Glasses” breaks up set thinking/acting and opens new perspectives. Visual and performing artists, composers, conductors and musicians as well as writers incorporate artistic attitudes and creative abilities, which can be adapted and transferred to other professional and social fields. Artists think differently, in new or diagonal dimensions, quite often the opposite. They develop seismographic sensors, discover, try out, discard, reconstruct in new contexts, welcome detours, stand irritations and uncertainties. They are well trained to navigate in systems with little structure, which helps to orientate in new and unknown situations. These examples describe the attitude and approach of artistic working processes. What is of interest is how artists handle the scope, come into a creative flow, analyze reality and expand their imagination. The behavior of artists should be adapted and transferred to other professional fields. The “Artists’ Glasses” is settled in the area of leadership and staff development. It is about leadership competences, initiating and coaching of changing processes, self-organization, personal resources and leadership tools, e.g. problem solving techniques. In comparison to classic methods the “Artists’ Glasses” pursuits something new and innovative. Basically it is not intended to show instruments and techniques, but to sustainably build up attitudes that form the base for individual and group related ways of behavior. Therefore, the “Artists’ Glasses” exceeds artistic interventions or arts-based trainings which are increasingly applied to organizational and staff development. The project follows a transdisciplinary approach. Based on challenges which professionals face in their daily work the “Artists’ Glasses” looks for a problem solving mix of methods coming from the arts and culture, business economics, psychology, organizational sociology and philosophy. Based on a qualitative and empiric study as well as on a theoretical reflection of the results practical recommendations will be developed, adapted and transferred in various business working situations which will be implemented as trials in companies. This procedure will be the basis for rollout examples. In a first step, students of the HTW Berlin (“University of Applied Sciences”) will analyze interviews of experts – artists as well as professionals. For the success of the project it is essential to involve Bachelor and Master students to have a profound look through the “Artists’ Glasses”. It is out of question that this approach must be part of the vocational training of future managers and staff. Furthermore, the students show a fresh view on practical working situations of professionals. The Büro für Zukunftsfragen (“Office for Future-Related Issues”) is part of the administration of Vorarlberg/Austria and works on a sustainable development; local, regional and international. They involve social fields as regional administration, tourism, education, municipality, health sector, associations and initiatives. Regarding the “Artists’ Glasses” they offer the possibility to get involved in one of their future projects to test and implement artistic attitudes. Kubus Kulturvermittlung in Liechtenstein initiates and develops the “Artists’ Glasses” and works with companies and educational/vocational institutions and organizes cultural projects/creative workshops with arts and/or artistic methods. It is the goal to perceive and deepen entrepreneurial topics as values, core purposes or leadership principles in a different manner. Kubus Kulturvermittlung courageously uses uncommon methods and shows creativity and enthusiasm when it comes to artistic attitudes. Professionals out of education/economy/society experiences are valuable feedbacks to fine-tune the concept of the “Artists’ Glasses”. The Methodenkoffer (“box with applied methods”) will link patterns of problem solutions between management and the arts. It is the aim to offer applicable modules to teach and learn. Important to mention is that artistic attitudes cannot be learned theoretically but only through own experience. However, in order to think in an artistic mindset, the user must not become artist. It is only about the “Artists’ Glasses”. Furthermore, expert essays for professional journals and a scientific documentation to complete the “box of applied methods” will also be part of the output of this project. This will fill a gap in management literature. Professionals out of education/economy/society using the “Artists’ Glasses” are perfectly prepared and equipped for the challenges of the 21st century.
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