Both Cartoon Connection events are created to give visibility and business opportunities to the European animation industry outside of its borders. Choosing Canada and Korea, in Asia, allows European animation to be seen in countries where animation is a huge business (Canada) and where there is a great demand to cooperate with Europe (Korea). Establishing the Cartoon Connection events as yearly professional and project-based business meetings in these countries has, over the 6 years, given notoriety and visibility to European animation and helped to strengthen a worldwide network for European producers.Each event will consist of one-to-one meetings of 20 minutes each (around 1000 such meetings take place in each edition), case studies and keynote speeches in a 3-day package where a social programme conducive of more personal networking can take place.In order to monitor the cooperation works concluded, following each event each attending producer is required to give the name(s) of the project(s) he/she is going to present to during the one-to-one meetings (format, length and reason for contact, work for hire, co-pro etc.). Follow-up will be ensured to see how these partnerships develop.The quality of the event will be worked on in order to improve content and choice of programming. A meeting in Canada will be organised to attract more Canadian participants to the event. In Korea, 2 Asian representatives will strive to increase participation of non-Korean companies to give the event a greater Asian establishment.