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Audio Visual Science Audiences (AVSA). A comparative study (AVSA)
Start date: Apr 1, 2008, End date: Mar 31, 2010 PROJECT  FINISHED 

It is proposed to analyse use and gratifications concerning science programmes in Europe comparatively by using already existing data of a collection of European Countries. Additionally focus group discussion are proposed to clarify which factors lead recipients in their judgements concerning different types of science programmes. Such a comparative analysis is only possible by ordering systematically what is currently offered in the field of science programmes. Resting on the principle of relevancy a typology of science programmes is developed, which enables research to classify what is currently offered in the field with regard to formats and recipients.
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