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"This proposal outlines projects to develop robust and portable theories studying the impact of psychological phenomena in economic settings. The proposed work falls in three broad research agendas.My first main agenda is to formally model and economically apply a simple observation: that when people make decisions, they do not focus equally on all attributes of their available options, and overwe ...

Issues such as corporate social responsibility (CSR) and business ethics have increasingly taken centre stage in today’s society. While researchers agree that consumers react negatively/positively to companies they perceive as un/ethical, the actual question of what evokes such a negative or positive perception has not been investigated. To this day, little is known about how moral equity is gener ...