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Analysis of multimedia contents published on social networks, using a community of people willing to perform micro-tasks on their mobile devices. Application to marketing and branding (CAIN)
Start date: May 1, 2015, End date: Feb 29, 2016,
Social networks contain valuable information for businesses. Companies able to understand what is said on social networks will have a significant competitive advantage. However, information extraction is not simple because it is not structured and because the volumes are very large. So far, algorithms have been developed to analyze texts inaccurately. But also the language of social networking is ...
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